Claro Sports announced as UCI Track Champions League broadcast partner in Latin America
Latin American network confirmed to offer live coverage of the Union Cycliste Internationale’s innovative new track cycling series
1 November 2021 – Paris, France: The UCI Track Champions League today announces that Latin American television network Claro Sports will broadcast the Union Cycliste Internationale’s (UCI’s) innovative new track cycling series. The agreement was made together with Discovery Sports Events, the Discovery-owned event management business and global promoter of the UCI Track Champions League.
Claro Sports – which broadcasts to millions of viewers in seventeen Latin American countries – will offer live coverage, highlights and rider interviews throughout the inaugural season of the UCI Track Champions League. An Olympic Games rights holder in Latin America, Claro Sports’ coverage of the annual UCI Track Champions League will build a narrative path to Paris 2024 as viewers will follow the progress of the series’ 72 riders – many of whom will compete in the Olympic Games.
The network joins Dutch broadcaster RTL, Belgium’s RTBF, SBS of Australia, Sky New Zealand and Colombia’s RTVC, among others, in an extensive list of broadcasters announced ahead of the league starting on November 6th.
Alongside Claro Sports, the league’s host broadcaster Eurosport is already set to bring the events to viewers in up to 75 territories across Europe, Asia Pacific, Africa and the Middle East. This latest move comes as part of the UCI and Discovery Sports Events’ ambition to elevate track cycling to a new level of global prestige and bring the sport to a fresh international audience.
José Antonio Aboumrad, Director of Claro Sports and Marca Claro said: “For Marca Claro and Claro Sports it is very important to transmit high-level competitions through our multiplatform, we know that in Latin America there are thousands of cycling fans who will enjoy the competition and high level of the Track Champions League. We are pleased to always be able to offer our audience sporting events of excellent quality.”
François Ribeiro, Head of Discovery Sports Events said: “Cycling in Latin America has arguably never been more popular than it is now. This deep-rooted passion for the sport makes the region an important market for the league, and Claro Sports a key partner. As we head ever closer to the first round of the new series, we’re pleased to add another major network to a roster of prestigious international broadcasters covering the UCI Track Champions League.”
The UCI Track Champions League will feature the very best rider talent coming together in a way never seen before, battling it out across five rounds in four countries. For riders, selection represents a ‘golden ticket’ to the most exciting series in track cycling. For millions of fans around the world, it is another step closer to an action-packed, technology-driven sporting experience whether watching live in the velodrome, via an innovative, premium TV broadcast, or online. Round 1 of the series takes place on November 6th at the Velòdrom Illes Balears, Mallorca, Spain.
Photo credit: SWpix.com
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