PIPER-HEIDSIECK UNVEILED AS OFFICIAL SUPPLIER OF THE UCI TRACK CHAMPIONS LEAGUE

PIPER-HEIDSIECK UNVEILED AS OFFICIAL SUPPLIER OF THE UCI TRACK CHAMPIONS LEAGUE

Partnership with illustrious Champagne House encompasses the 2023 and 2024 seasons.

The UCI Track Champions League has confirmed that Piper-Heidsieck, the Most Awarded Champagne House of the Century*, has become an official supplier for the 2023 and 2024 seasons.

Founded in 1785, Piper-Heidsieck has fostered its reputation for excellence well beyond the borders of France, reaching connoisseurs in every corner of the globe. An excellence that is now brought to the UCI Track Champions League, alongside their pioneering ethos and drive for innovative change.

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Piper-Heidsieck owes its success to its bold leadership and pioneering spirit, with innovation always remaining at its core.

The House also showcases its unwavering commitment towards an inclusive, equitable and regenerative future throughout its entire winemaking ecosystem, community, and workplace.

By holding a dual certification of VDC (Sustainable Viticulture in Champagne) and HVE (High Environmental Value) in its vineyards since 2015 and joining the IWCA (International Wineries for Climate Action) in 2022, Piper-Heidsieck continues to improve the quality and authenticity of its wines and acknowledges its global responsibility to positively impact the environment through sustainable practices.

In 2022, Piper-Heidsieck became B Corp Certified by joining a community of companies that are leading a global movement to create positive social and environmental impact. The certification reflects the House’s pioneering ethos and daring initiative to be a driving force of change within the Champagne industry.

As well as being an Official Supplier to the UCI Track Champions League, Piper-Heidsieck is also involved in fellow Warner Bros. Discovery Sports-owned events such as the UCI Mountain Bike Series, FIM Speedway GP and FIM Endurance World Championship.

Florian Pavia, Series Director of the UCI Track Champions League, said:We’re delighted to have such a bold, innovative, and globally celebrated brand as Piper-Heidsieck joining us as official suppliers. Their commitment to inclusion and equality matches our own, as does their daring outlook and desire to force change. We’re proud to be partnering with them.”

Benoit Collard, Chief Executive Officer of Champagne Piper-Heidsieck stated: "It is a real honor for Piper-Heidsieck to be the official supplier of such a renowned and recognized sporting event as the UCI Track Champions League, which showcases the best talents in worldwide cycling. We look forward to working together over the next two seasons and are delighted to be part of such an accessible, exciting, and innovative series”.

RACE CALENDAR:

Round 1:
Saturday 21 October, Mallorca / Velòdrom Illes Balears, Spain - Buy tickets
Round 2: Saturday 28 October, Berlin / Berlin Velodrom, Germany - Buy tickets
Round 3: Saturday 4 November, St-Quentin-en-Yvelines / Velodrome National de St-Quentin-en-Yvelines, France - Buy tickets
Round 4: Friday 10 November, London / Lee Valley VeloPark, UK - Buy tickets
Round 5 / Grand Finale: Saturday 11 November, London / Lee Valley VeloPark, UK - SOLD OUT

Since its launch in 2021, the UCI Track Champions League has consolidated its place alongside the Tissot UCI Track World Championships, the Tissot UCI Track Nations Cup and the Olympic Games at the very pinnacle of the global racing calendar.

The series – organised in partnership between the events division of Warner Bros. Discovery Sports and the Union Cycliste Internationale (UCI) – makes track cycling more accessible and exciting than ever before, elevating the sport to new levels and reaching new audiences in the process.
 
As well as captivating thousands of fans inside the velodromes, the exploits of the world’s best riders will once again be beamed across the globe, with discovery+, Eurosport, GCN+ and a host of international broadcast partners bringing the sport to countless screens.

Last season over 18,000 fans watched the action in person, with 11.4 million TV viewers tuning in from 81 countries around the globe and millions more fans following the action on the official UCI Track Champions League app and social media channels.

* Piper-Heidsieck’s Chief Winemakers received the prestigious title of “Sparkling Winemaker of the Year,” awarded by the International Wine Challenge jury in 2004, 2007, 2008, 2008, 2010, 2011, 2012, 2013, and 2021.

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